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Wireless News - Business News - Feature Columns

MapInfo miDirections.com Goes "Live"
TROY, N.Y., Aug. 7, 2000--MapInfo Corporation (Nasdaq:MAPS) today announced that miDirections.com, an online site for point-to-point driving directions, is now "live" on MapInfo's Web site at www.mapinfo.com and directly accessible at www.midirections.com. This new service offers reliable driving directions as well as detail-rich maps to any address within the country.

"Organizations today need to quickly and efficiently provide up-to-date driving directions to their field staff and customers to improve overall customer satisfaction," said Larry Delaney, market director at MapInfo. "With miDirections `live' on our Web site our customers can preview and evaluate the benefit of adding this service to their customer relationship management strategies."

"Routing consists of three processes: geocoding, route calculation and route display," said David Sonnen, senior consultant at IDC. "As a provider of all three components and an established information management vendor, MapInfo has the ability to deliver complete intelligent solutions for routing with miDirections."

Michael Hickey, MapInfo group vice president of operations, added, "More and more of our customers turn to us to solve critical problems because they recognize the value of location-based intelligence to their business. By adding reliable driving directions to their e-CRM applications, our customers can enhance customer satisfaction with their products and services and, as a result, improve their bottom line performance."

MapInfo's miDirections is also available on BusinessOnLine.com, a comprehensive e-business portal delivering news, financial information, and other services to people in business.

About MapInfo

MapInfo Corporation enables customers to use location to transform information into business advantage. A global company and technology leader, MapInfo provides business intelligence solutions that are deployed across organizations to help them better understand their markets and customers. MapInfo solutions are available in 21 languages through a network of strategic partners and distribution channels in 58 countries. Headquartered in Troy, NY, MapInfo Corporation is on the World Wide Web at www.mapinfo.com.

miDirections is a trademark of MapInfo Corporation. Other products named herein may be trademarks of their respective manufacturers and are hereby recognized.

Contacts: MapInfo Corporation
Barbara Pilliod or Angela Girard
(518) 285-6000
barbara_pilliod@mapinfo.com
angela_girard@mapinfo.com
or
Schwartz Communications
Keith Giannini or Lauren Arnold
(781) 684-0770
laurena@schwartz-pr.com
keithg@schwartz-pr.com

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