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Randmcnally.com Experiences Record Sales Growth This Holiday Season; Rand McNally's Online Travel Store Releases Top SellersSKOKIE, Ill., Jan. 19, 2000 - Randmcnally.com, Rand McNally's Internet business unit, today announced its 1999 holiday sales increased nearly 5 times compared to the same period the previous year. Consumer traffic to randmcnally.com was up 63 percent this holiday season with the number of transactions increasing more than seven times during this period."We're thrilled with the consumer interest and volume of traffic to our site this holiday season," said Chris Heivly, Vice President and General Manager of randmcnally.com. "Our company's investments in infrastructure, customer service, product fulfillment, Web site design and merchandising have paid off, providing online shoppers with a rewarding Internet shopping experience." With the popularity of electronic commerce and the holiday rush, randmcnally.com experienced its highest volume of online traffic during this past holiday season. The top five best sellers from randmcnally.com this holiday season were: 1. 2000 Road Atlas - $7.99 The 76th edition of the #1-selling Rand McNally Road Atlas features more than 400 maps, including 24 recently added city maps and 5 larger state maps. This atlas is updated annually and contains road construction hot lines, travel Web sites and an area code map to keep travelers up-to-date. 2. TripMaker(R)Deluxe 2000 - $49.95 TripMaker Deluxe 2000 software creates optimal travel routes, highlights construction slowdowns, and provides pre-planned mini-vacations and searchable street maps. 3. StreetFinder(R)Deluxe 2000 - $49.95 StreetFinder(R) Deluxe 2000 software helps the business traveler with address-to-address directions, business listings and Mobil Travel Guide(R) restaurants and lodgings. 4. StreetFinder(R)Deluxe 2000 with GPS - $99 Rand McNally's GPS unit is used with a laptop computer and StreetFinder(R) Deluxe 2000 software to help track trips. Place the receiver on the dashboard, turn on your laptop loaded with StreetFinder (R) Deluxe software and you are on your way! 5. Cosmopolitan Series World Wall Map - $4.95 The attractive, brightly-colored map of the world shows all countries, as well as time zones, important cities and towns, and shipping routes. The Americas are centered on the map allowing the Atlantic and Pacific Oceans to be shown intact. Rounding out the top ten selling products on randmcnally.com, in order, are Signature Series Wall Map, Notebook Atlas, Passport World Atlas, TripMaker (R)/Streetfinder (R) 2000 Value Pack and the Cosmopolitan Series U.S. Wall Map. As part of its renewed focus on shopping online and its effort to provide the best customer service possible, randmcnally.com took several steps to increase ease of use and customer satisfaction. Randmcnally.com moved its fulfillment center from a retail store location to its corporate headquarters to allow online orders to be filled more quickly. To reduce out-of-stock merchandise, the company used its 29 brick-and-mortar travel stores to support inventory in the on-line fulfillment center. Randmcnally.com is accepting returns at all Rand McNally Travel Store locations as well as its online fulfillment center. About Rand McNally Rand McNally, founded in 1856 in Chicago, is the world's largest commercial mapmaker and the premier global provider of geographic information in both print and electronic media for travel, reference and education. The Rand McNally Road Atlas has been a trusted source for travelers for 75 years and the company sold more than 46 million maps in the past year alone. Rand McNally offers over 4,000 travel-related products such as maps, travel reference materials, travel accessories, and mapping software. The company operates 29 retail stores including 26 Rand McNally Map and Travel Stores and three Thomas Bros. Maps locations. Products are also available through thousands of other retail outlets nationwide and Rand McNally's online store at www.randmcnally.com. About randmcnally.com Randmcnally.com is a comprehensive online travel resource. The site features the Travel Store that offers more than 4,000 products, from maps to travel pillows to software. Randmcnally.com also provides travel information, address-to-address directions, construction updates and information on accommodations, restaurants and attractions. The site is organized on a city-by-city and region-by-region basis to help the consumer find the information, products and services they are looking for quickly and easily. CONTACT: Rand McNally Jennifer Chrzastek 847/329-6798 jchrzastek@randmcnally.com www.randmcnally.com
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