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SpatialNews.com Press Release
SRC Beats Industry Competitors To Market With Integrated Browser-Based Globexplorer
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ORANGE, Calif., Oct 6, 2004 – SRC LLC, a leading systems integrator of proprietary software and technology for enterprise-level business intelligence solutions, announced today it has licensed GlobeXplorer®’s online aerial and satellite photo library featuring high-resolution images from AirPhotoUSA and others. The subscription-based library of nationwide photos will be available immediately to SRC’s DemographicsNow.com and DemographicsNow Professional subscribers via the company’s Web site.
SRC has developed ‘data hooks’ to transparently and seamlessly integrate GlobeXplorer’s online archive into its proprietary DemographicsNow mapping platform. The Web-based browser platform is fully integrated and hosted remotely, relieving customers of common database and system resource management pitfalls associated with cumbersome desktop solutions. As a remote solution, the platform delivers rapid access to vital marketing data analysis and mapping in a real-time environment. No other mapping solution on the market today offers the same level of power and simplicity in a Web application.
“DemographicsNow has always been an easy-to-use platform designed to put the power of analysis into the hands of those who need it most without requiring a high-level market research analyst to generate rich content mapping, data and reports,” said Libby Duane-Adams, co-founder of SRC. “The addition of GlobeXplorer’s library as an add-on to DemographicsNow represents our ongoing commitment to continually provide the best tools available to meet our customers’ analysis needs, while maintaining the integrity of our intuitive and responsive Web interface.”
Combining the sophisticated mapping capabilities of DemographicsNow with the underlying imagery of GlobeXplorer, customers on the fly with just a few mouse clicks can quickly create polygon definitions for more enhanced interactive analysis and comprehensive business and market studies. Common industry applications include those found in retail and commercial real estate. Frequently these industries require site analyses, and market expansion as well as product acquisition and divestiture studies. Geographic and demographic marketing analysis conducted before field personnel go out to survey locations reduces significant time in the field and increases overall productivity.
“SRC is one of the industry’s most respected solutions providers for market analysis and business intelligence platforms,” said Paul E. Smith, GlobeXplorer COO. “Making our image library available to SRC’s DemographicsNow customers empowers SRC’s user base to develop richer and more effective business analyses. It’s good business all around and everyone wins – GlobeXplorer and its content partners, SRC and their customers.”
About GlobeXplorer
GlobeXplorer LLC is a leading geographic data integration and publishing company providing online access to the world's largest commercial library of georeferenced digital aerial and satellite imagery. The company's image library is distributed over the Internet using a proprietary platform that dynamically searches, retrieves, compacts, and delivers high-quality images from an online database within seconds. Featuring data from partners like AirPhotoUSA, Digital Globe, EarthSat and many others, GlobeXplorer provides fast and affordable access to aerial images and satellite content to thousands of businesses and consumers on a daily basis. Through dynamic Web applications, Web services, Internet portals, and Internet-aware devices, GlobeXplorer distributes interactive maps and aerial imagery via flexible subscription services. For further information, contact GlobeXplorer at info@globexplorer.com or visit www.globexplorer.com. GlobeXplorer is a wholly owned subsidiary of Stewart Information Services Corp. (NYSE-STC).
About SRC LLC
SRC LLC, based in Orange, Calif., is a leading provider of web-based, integrated micromarketing solutions that maximize the combination of proprietary SRC technology and independent in-house or third party data. With its online subscription services such as DemographicsNow.com, and proprietary data allocation and profiling tools, the company enables Fortune 500 clients to leverage comprehensive demographic and geographic information about customers and markets into optimized geography-based sales, marketing and strategic planning processes. For more information, contact SRC at 888.836.4274 or visit www.extendthereach.com.
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