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SpatialNews.com Press Release
New Options Available for Geotechnology Product Management
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Longmont, Colo. -- Firms in need of assistance in
managing geotechnology products can now obtain new services from
marketing firm Cary and Associates. The Product Management Lifecycle
Process serves as the foundation for identifying and building profitable
customer-focused products. Templates are available to guide the product
management process and ensure all key business and technical issues are
addressed, of value for both young firms and well-established firms.
Product Management Seminars and Workshops are available. In addition,
on-site Product Management Team-Building is available to any firm that
wants to customize the discipline of product lifecycle management to its
organization and coach its team on the process.
Cary and Associates is able to offer these new services through its
alliance with product management consultant Ron Elsis. Company president
Tina Cary said, “Ron’s extensive product management experience at such
firms as Xerox, GeoSystems (which we now know as MapQuest), Space
Imaging, Motorola and DigitalGlobe means that he will be able to help
our full spectrum of clients improve the success of their products. His
focus and ability to effectively communicate the product management
discipline will provide clear product direction and strategy for our
customers.”
The Product Management Lifecycle Process benefits companies adhering to
it by assuring their products deliver value that customers want to buy.
The on-site Product Management Team-Building service benefits a company
by giving its existing staff the tools and training to become a highly
effective self-directed product management team. For more details on
these new offerings see www.caryandassociates.com.
About the Company
Cary and Associates, a marketing firm serving the geotechnology
industry, offers a full spectrum of market research, planning,
implementation and product management services. Now in its eighth year
in business, the firm has carved a niche as a specialist in helping
companies around the world market geotechnology products and services.
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